ASTEC/SURTECH Seminar | SURTECH 2015

ASTEC_SURTECH Seminar	2015. Jan28(Wed.) 12:20-13:05

Japan Paint Manufactures Association

Paint and coatings industry to contribute to the long life and high performance of the objects ―From social infrastructures to daily products―
Status of Paint Industry in Japan Paint production volume is hovering at 1.5million tons/year. Looking globally, paint industry is a growing industry. Overseas production exceeded domestic production in 2010. If we wish to keep the paint industry growing, domestic market is where we need to enforce. To enforce the market, we need to create a new market considering consumers' standpoint. And advanced technologies enabling highly functional paints such as long-life durability and energy saving by high solar reflectance coatings, shall be a great appeal for the consumers. Another means to enforce domestic market is to enforce the infrastructures of the homeland. Considering that re-constructing every old infrastructures are not realistic, protective coatings shall be the main contributor to keep the homeland effective.

Paint and coatings industry to contribute to
the long life and high performance of the objects
―From social infrastructures to daily products―

Status of Paint Industry in Japan

If we wish to keep the paint industry growing,
domestic market is where we need to enforce.

To enforce the market, we need to create a new market considering consumers' standpoint. And advanced technologies enabling highly functional paints such as long-life durability and energy saving by high solar reflectance coatings, shall be a great appeal for the consumers.
Another means to enforce domestic market is to enforce the infrastructures of the homeland. Considering that re-constructing every old infrastructures are not realistic, protective coatings shall be the main contributor to keep the homeland effective.